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Investor group to acquire Vertrue for $800m23/03/2007. Source: AltAssets. 
 An investor group consisting of One Equity Partners, Oak Investment Partners and Rho Ventures, and the management of Vertrue Incorporated, has agreed to acquire Norwalk, Connecticut-headquartered internet direct marketing services company Vertrue in a transaction valued at approximately $800m.
Vertrue's stockholders will receive $48.50 in cash for each share of Vertrue common stock, which represents a 21 per cent premium over the closing price of $40.12 per share on 23 January 2007, the day prior to media reports speculating about a potential sale of Vertrue, according to a statement.
A special committee of independent directors and the board of directors of Vertrue have approved the merger agreement and have recommended to Vertrue's stockholders that they adopt the agreement.
Gary Johnson will remain in his role as CEO of the company.
OEP manages $5bn for direct private equity investments. The firm has offices in New York, Chicago and Frankfurt.
Oak is a multi-stage venture capital firm with a total of $8.4bn in committed capital. The primary investment focus is on the communications, IT, internet, new media, financial services information technology, healthcare services and consumer retail sectors.
Rho managed venture capital funds exceeding $1bn.
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